THE MERRELL BLOG: WHAT'S NOW. WHAT'S NEXT. LET'S GET OUTSIDE.
Meet Tim Ferriss
Tim Ferriss is author of the #1 New York Times best sellers The 4-Hour Workweek and The 4-Hour Body and The 4-Hour Chef. He takes a less is more, minimalist approach to life, work, cooking and fitness and is known for his “minimal effective dose” approach to creating elegant solutions for the masses. He’s been called “The Superman of Silicon Valley” by WIRED, one of Fast Company’s “Most Innovative Business People” and “the world’s best guinea pig” by Newsweek, which ranked him as a top 10 “most powerful” personality on the 2012 Digital 100 Power Index. Tim combs the world and tries it all, distilling best practices for his readers in his writing and teaching. Based on his Meta-Learning philosophy, he has developed the 4 Fundamentals of Outside Fitness with Merrell, which is designed to provide maximum fitness benefit in minimal time. To help people unplug and reconnect, all movements are performed outside. Click here to watch the video. He’s figured out the 4 moves you can do and workout all the major muscle groups in your body. The best part is they can all be done outside
We took some time to ask Tim about why he is working with Merrell and his thoughts on our new approach ‘Connect to Your World’. Check it out.