THE MERRELL BLOG: WHAT'S NOW. WHAT'S NEXT. LET'S GET OUTSIDE.
A BREAKTHROUGH SUCCESS FOR MERRELL AND RETAILER PUREKIT
A MERRELL SUCCESS STORY FOR RETAILER PUREKIT.COM
The drive to raise awareness of breast cancer is just one example of how Merrell has helped champion the cause of ‘getting outside’. It is a drive which has proved popular with Purekit.com customers, with the range of Merrell Siren providing a donation of 10% to Breakthrough Breast Cancer adding to their appeal. The campaign sparked a rush of sales which has seen undecided purchasers make the switch over to Merrell, and in the process do their bit in the fight against the killer disease. The campaign has helped to highlight easy steps which can be taken to reduce the risk of developing breast cancer later in life, and has been a motivation for women to take active steps to improve long term personal health.
As with Breakthrough Breast Cancer and Merrell, PureKit have also long championed the cause of taking up a more active and healthy lifestyle to improve personal wellness and long term health prospects, and Merrell has been the perfect partner for the online retailer. The range covers the full spectrum of outdoor activities, with a level of comfort, quality and technology which is fast winning new fans. The exceptionally comfortable design and stylish looks are backed up with solid performance, and it has proved to be a winning combination with PureKit.com customers.
The introduction of Merrell as a premium supplier has given their customers a much more comprehensive footwear choice, and has seen sales volume grow considerably. The brand has fast become the number one choice for outdoor performance footwear at the online store, with both male and female outdoor enthusiasts and those looking to start up a new, healthier lifestyle.
The women’s Merrell range has caused the biggest stir, with first time customers amazed at the comfort offered by the shoes, in no small part due to the exceptional Q-Form fit. The commitment to the comfort of women’s feet and the range of feminine styles has proved too tempting for many customers to pass up. With the added commitment by Merrell to help do their bit to stamp out breast cancer, the shoes have proved to be an unbeatable package. The commitment to the cause makes Purekit proud to offer Merrell footwear to its customers. With the latest Merrell products now on-line and available to buy at Purekit, it’s likely that the success of Merrell will long continue at Purekit.com.